B2B Marketing Manager (f/m/x) - Temporary (12-18 months)

Are you a dynamic and motivated individual ready to translate your passion for marketing and event management into impactful realities? Do you thrive in an environment of new ideas and cultural diversity? If so, join our team as a temporary B2B Marketing Manager at our innovative international bank. 

In this role, you will partner with various RBI Departments, particularly the CIB (Corporate & Investment Banking) Customer & Products Board Areas, to plan, develop, and execute comprehensive marketing campaigns and business events for both Austrian and international clients. Be a part of our “B2B-Marketing and Events” team within Group Marketing and drive our brand's success.

Your role at RBI

• Develop, plan and execute innovative 360° B2B Marketing campaigns, promotions, business events and other engagement measures aimed at customer retention and acquisition
• Implement and optimize lead generation strategies, focusing on enhancing the lead management process and customer journey
• Understand the needs of the target groups to set strategic activities that align with the Strategic Roadmap  
• Analyze and measure campaign performance using standardized KPIs, and collaborate with the Marketing Shared Services (Digital Customer Acquisition & Data, Marketing Technology and Marketing Content) to optimize campaigns, content, and channels 
• Plan and organize events and conferences to position RBI and engage our customers effectively
• Act as a key point of contact for external partners and agencies 
• Support the Head of Department with strategic matters, budget planning, and developing new concepts to reach our target audience  

Your core competencies

• University degree in marketing, business management, or a related field, or equivalent professional marketing qualifications
• Proven experience in digital marketing, Event-Know-how, and project management
• Solid organizational, project management, problem-solving, and time management skills with a focus on delivering results.
• Data and insights driven approach and analytical and conceptional thinking  
• Expertise in B2B marketing, including Lead Generation, Content Marketing, and Marketing Automation plans to engage and convert prospects into customers
• Fluent in both written and verbal German and English 
• Ability to think strategically and adapt quickly in a fast-paced environment

Nice to have

• Experience or qualifications in banking, particularly in corporate banking

What's in it for you

• Work Life Balance: flexible working hours (no core time) & extensive hybrid working possibilities, 30 days / year remote work from any EU-country outside Austria 
• Meaningful Career Options: to develop personally & professionally 
• Learning: as part of our DNA & culture  
• Easy Moving: work permit support 
• Easy Commuting: free public transport pass 
• Canteen: healthy, tasty, and heavily subsidized 
• Leisure time activities: attractive sports and cultural offers (free museum tickets, reduced gym membership, etc.) 
• Saving: with vouchers / discounts from our staffs' council (eg. for supermarkets) 
• Family Friendly: family allowances, gender-neutral parental leave, bilingual company kindergarten, child care during holidays etc.  
• Salary: starting at EUR 50.800, gross p.a. excluding overtime (market-compliant overpayment is provided dep. on experience / qualification)

Bei Fragen bezüglich unseres Bewerbungsprozesses, wirf gerne einen Blick auf unsere Website oder unsere FAQ.   Ihr Kontakt: Kwai Ching YU Talent Acquisition Team